Tuesday, March 9, 2010

Social Media 101 for Farmers

What do we mean by social media? Examples are: Facebook, Youtube, Twitter, and Blogger.com.
Are you on FaceBook? Twitter?? YouTube???
Do you want to build a website for your farm, ag-related business, or farmers’ market?
Would you like to be more connected to a growing community-based food system?
Do you want to educate people about agriculture and at the same time recruit new customers?

These are common questions that we as direct market farmers face nowadays. Social networking through the Internet has become a part of our life be it a student, a professional or a housewife. Then why not for farmers as well!!!

In an effort to address this growing need, the Gaston County Cooperative Extension will be offering a hands-on workshop entitled Social Media 101 for Farmers as part of its Ten Acre Tuesdays Sustainable Ag series on Tuesday, April 13, 2010 from 1 p.m. to 4:30 p.m. at the Gaston County Administration Bldg Computer Lab on 128 W. Main Avenue in Gastonia.

Participants will learn how to set up their own blog site, FaceBook and Twitter pages. Participants will also learn tips and tools on how to best use these social media sites to connect with potential customers as well as networking with their peers.

Registration is limited to 15 participants. To register contact the Gaston Cooperative Extension Center at 704-922-2112. Deadline for registration is April 9, 2010.

Workshop Agenda

12:30 pm to 1 pm: Registration

1 pm to 1:30 pm : Blogging
· Set up a blog site using Blogger.com
· Look at examples of how farmers are using blogs to tell their story and communicate with customers
· Examples of farm blogs

1:30 pm to 2:30 pm: Facebook
· Set up a business Facebook page
· Examples of farms and ag-related businesses on Facebook

2:30 pm to 2:45 pm: Break

2:45 pm to 3 pm: YouTube
· Examples of how farmers are using YouTube

3 pm to 4 pm: Twitter
· Set up a Twitter page
· Learn Twitter etiquette and terminology
· Examples of farms and ag-related businesses/organizations on Twitter

4 pm to 4:30 pm: Wrap up/Questions and Evaluations

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